Sales and Marketing
Driving Growth Through Strategy and Relationships
Sales success in hospitality is more than answering enquiries, it’s about building strong relationships, identifying new opportunities and executing a clear strategy. Our Sales Services combine proactive prospecting, reactive management and data-driven planning to ensure your property attracts high-value business and stays competitive in every market segment.
What We Offer
We combine hands-on sales activity with strategic planning to ensure your property remains competitive and profitable. Our services include:
Proactive Prospecting
Identify and engage demand generators, conduct competitive set research, secure new group and local accounts, and negotiate rates to drive new business.Reactive Sales Management
Maintain and grow relationships across Corporate, Meetings, Events and Leisure markets, responding promptly to all incoming enquiries.RFP Management
Complete all brand RFPs, create compelling business cases for preferred accounts, and collaborate with National Account teams to increase room nights.Sales Strategy & Planning
Develop segment-specific strategies, analyse market segments, and realign where needed to target higher-yield business.Performance Analysis & Reporting
Competitor analysis, rate plan structure reviews, and reporting templates to measure success.Sales Coaching & Training
One-on-one coaching, skills gap analysis, and tailored training programs to elevate your team’s performance.Digital & CRM Support
Database management, lead generation, CRM optimisation, and digital marketing including social media, SEO/SEM and email campaigns.Pre-Opening Sales Strategies
Build momentum before launch with targeted plans and proposal templates.
The Bottom Line
Sales success requires more than answering enquiries, it’s about strategy, relationships and execution. We help you create a structured approach that drives revenue and builds long-term partnerships.
Ready to boost your sales performance?
Contact us today to create a customised plan that suits your hotel, your budget and your goals.
Want to see real results? Visit our Case Studies to understand how we work and the outcomes we deliver every day.
Sales Management
Sales planning, execution and review.
Establish and maintain a competitor set.
Proactive sales to identify, and target new business opportunities.
Management of existing client relationships and partnerships.
Identify and management of corporate tenders and RFP’s.
Marketing Management
Development and execution of marketing plans.
Review, recommend and improve a businesses online presence.
Establish, maintain and monitor social media platforms.
Content creation and management
e-DM’s.
Development of Guest Surveys
Logo and Brandmark Design
We also offer the following services;